From time to time, as I browse art and craft shows, I come across a crafter who might have an excellent eye for color and design, yet neglects workmanship. Over and over again I pick up beautiful earrings only to discover the earwire ends have not been properly filed. Yikes! Who wants to put that through their ear?! If a crafter is going to take the time and effort to handmake earwires, why not take the little extra time and properly finish the item? The crafter's reputation is on the line! Moreover, all handmade jewelry maker's reputations are potentially on the line! If a customer buys a poor quality pair of earrings, how likely is that customer to buy any handmade jewelry again?! Likewise, if a customer purchases well made jewelry, the likelihood of a future purchase is probably pretty good!
Please, before selling your craft, take your item for a test-drive. Try it on, wear it for a day or two. Does it hold up to normal wear and tear? Is it comfortable? If not, what adjustments could be made to make the item better?
Remember:
Quality workmanship = satisfied customers, less returns and complaints, and more repeat business.
Sunday, December 28
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